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DO YOU HAVE A
PASSION FOR DECORATING?

Learn
The Art And Business Of
Home Staging

​

START MAKING MONEY

DOING WHAT YOU LOVE!

You may be thinking...

  • Starting a business is scary.

  • How much capital do I need to start a home staging business, and where do I get the funds?

  • Will I make enough money to pay my bills?

  • How do I know how much to charge for my services and get paid my worth?

  • Where do I find the clients to work with?

  • How do I know what to say to clients?

  • I don’t know that people will pay for what I do, I feel like a fraud

  • I am too old to start something new

"All your fears are valid, but so are your dreams"

OBJECTONS

NOW IMAGINE...

Digital Artist

You can

DESIGN THE LIFE

YOU WANT

Decorative Objects

You  Can Ask For And

GET PAID

FOR YOUR EXPERTISE

White Vase

You Decide How Much 

MONEY YOU WANT

To Make

Flower Vase

You Have The Support  And Guidance To Start

AND GROW

Hydrangea

A Road Map Has Been Created For You To 

ACHIEVE YOUR GOALS

Young Artist

YOU ARE CONFIDENT

And Ready

Offer Your Services

INTRODUCING

HOME STAGING PRO

Gain the confidence to take on paying clients

And transform your hobby into a lucrative business

START WITH NO CAPITAL 

Learn How To Use Your Skills To Create Capital For Your Business

WITHOUT HIGH OVERHEAD EXPENSES

What Makes

HOME STAGING PRO Unique?

​You will learn directly from an experienced instructor and a  practicing Home Stager that manages a fully functioning home staging business with experience in Real Estate Sales and Marketing.  This means…

​

  • You will learn the creative art of staging and how to identify and deliver what appeals to home buyers.

  • You will not just learn how to stage and start your business; you will learn the reasons behind your design decisions, so you can demonstrate your expertise and articulate your design choices to clients.

  • You will have access to all the formulas and systems that produced six figures in the first year that you can adapt to your business.

  • You will not just receive a certificate of accomplishment; you will have ongoing support to ensure you launch, start, make money and grow.​

WHEN YOU COMPLETE THIS HOME STAGING COURSE, YOU WILL...

  • Attain a professional status so you can earn the trust of clients

  • Be able to price your services, so you always get paid what you’re worth

  • Be able to conduct consultations like a pro so that you can gain the confidence you need to do more business

  • Learn how to attract new leads so you don’t have to worry about where the next business is coming from

  • Have access to wholesale buying channels so you can offer unique inventory and keep more of your profit

  • Learn the basic principles of starting, growing, and scaling a business

  • Know how to create universally appealing designs to increase buyer interest

  • Work smart and grow your business without working hard

  • Have the confidence and skills to create design plans effortlessly!

  • Be able to coordinate and manage projects so you can deliver on deadlines
CURRICULUM

WHAT YOU WILL LEARN

​

THE ART OF HOME STAGING

  • Simplified formula for using design to transform a house into a marketable product 

  • The difference between decorating and staging so you can stage to sell

  • Staging with color simplified – Select and combine design colors that attract buyers

  • The Anatomy Of A Home – The features that make up a home and how to highlight them

  • Room-by-room space planning - Creating flow, traffic patterns, and harmony

  • Furniture Selection – How to  select the right scaled furniture for every room

  • Furniture placement - How to place furniture so buyers can visualize themselves in the home

  • Inventory – How to curate, store and manage inventory that makes money

 

THE BUSINESS OF HOME STAGING

  • Startup Guide – Plan, name, and register your business, raising capital

  • Start with no Capital, no overhead expenses

  • Occupied versus Vacant Staging - How to determine the right business model and niche for you

  • How to price your services, so you’re profitable

  • Wholesale versus Retail inventory sourcing

  • Wholesale Vendor List

  • Real estate lingo and timelines you need to know

  • How to market your services and attract Paying Clients

  • How to Handle Consultations With Confidence

  • Business Resources to help you grow and scale

​

  • PROCESSES, PLANNING AND LOGISTICS

  • How to evaluate a home for staging

  • Downloadable Toolkits and Checklists

  • Downloadable Process Workflows

  • Downloadable Business Documents and Templates

  • Client Facing Workflow

  • Comprehensive Service Agreement

GET IMMEDIATE ACCESS TO THE FULL CURRICULUM

UNLIMITED REPLAYS FOR A FULL YEAR!!!

COMPLETE THE COURSE IN 3 DAYS

OR LEARN AT YOUR OWN PACE

​

WHAT IS INCLUDED

YOUR CERTIFICATE OF ACCOMPLISHMENT

ONE FREE COACHING SESSION TO ENSURE YOU START STRONG

ONGOING MENTORSHIP TO ENSURE YOU CONTINUE GROWING

ACCESS TO FACEBOOK SUPPORT GROUP

AUDIO SLIDES AND VIDEO LESSONS 

ALL THE BUSINESS DOCUMENTS YOU NEED TO START

100s OF STAGING TRANSFORMATION PHOTOS

PLANNING TOOLS AND RESOURCES

CUSTOMIZABLE WORKFLOWS, CHECKLISTS

CUSTOMIZABLE TOOL KITS

HOME STAGER'S STARTUP GUIDE

Home staging certificate

ONE TIME PAYMENT

INSTANT ACCESS

UNLIMITED REPLAYS

certificate of completion

at the end of the course

3 monthly payments

INSTANT ACCESS

UNLIMITED REPLAYS

certificate on completion

after full payment

Your first vacant project is

GUARANTEED to pay for

your investment in this course!

PRICING
GUARANTEE

100% Committed To Your Success

Includes group coaching to ensure you start strong

Access To Mentoring So You Keep Growing

30-DAY MONEY-BACK GUARANTEE!

​

MEET YOUR INSTRUCTOR
Joké Durojaiye

Home stager

QUALIFICATIONS. EXPERIENCE . AFFILIATIONS

  • Founder of Genesis Home Staging LLC

  • Former Licensed Real Estate Broker -Washington State

  • 100 Most Influential People in Real Estate Staging

  • RESA-PRO® Member of the Real Estate Staging Association

  • President-Elect (2021) RESA Seattle Chapter

  • Affiliate Member, National Association of Realtors

  • Published In Window Fashion Vision March 2019 Edition

  • Course Developer and Instructor at Simplinteirors School Of Design. 

  • Business Management

  • Human Resources

  • Accredited Staging Professional

  • Expert E-Designer

  • Psychological Color Expert

Home staging coach
Home stager
Home staging
Home staging business
Home staging coach
Home staging

AFFILIATE MEMBER

PUBLISHED IN WINDOW FASHION MAGAZINE

MARCH 2019 EDITION

Home stager

Is this the course for you?

  • You mentally redecorate every room you find yourself in

  • Everyone tells you, that you have an eye for design

  • You want the freedom to work as little or as much as you want to

  • You want to stand out as a professional Stager

  • You want to gain the confidence to charge what you're worth

  • You want a roadmap that will help you start a lucrative business

  • You would rather learn from someone who is already doing what you want to do, so you can grow fast.

Does this sound like you?
Then you were born to do this!

Build a business around your passion and get paid for it!

You’re working for FREE if you have friends who like to "pick your brain" for decorating ideas.

 Without training, gaining the confidence you need will take twice as long and cost twice as much.

Your dreams are valid, now is the time!

YOU HAVE QUESTIONS?

I am very creative with a good eye for design, do I need to be certified to be a home stager?

There is no industry standard or requirement for formal training or certification.

Getting the proper training will make you stand out as a professional and give you the confidence to take on paying clients.

 

Starting without training is like being handed a box of jigsaw puzzles with missing pieces. It will take you twice as long and cost twice as much experimenting. The easier way is to get trained by someone who has been through what you’re aspiring to do. Formal training will give you a roadmap to start strong and grow quickly without reinventing the wheel.

How much money can I make as a home stager?

You can make as much money as you want to.  As a business owner, the time you put in is directly related to how much money you make. It is not uncommon for mid-level boutique companies to make six to seven figures a year.  It can be a rewarding and lucrative business with good cash flow and potential for quick growth.

How much capital do I need to start a home staging business?

You can start with NO CAPITAL, using your skills and talent to earn money.

One business model requiring no money to start is CONSULTATIONS, where you teach clients how to use what they already own to stage without bringing in any inventory. You may also offer seasonal staging, E Design, Home Makeovers, and Personal Shopper. There are also no money-required marketing strategies. Starting with the business model that has no overhead expenses and no capital will allow you to raise capital on your own

​

Once you start making money, you may invest in OCCUPIED STAGING, where you use the client's existing furniture, but you may be required to add decorative accessories that you buy and rent to the client or buy with for and on behalf of the client with their money, so you don't have to store them.  Your initial startup investment can be as low as $2,500 to procure decorative accessories, professional website setup, and initial marketing.

 

VACANT STAGING requires more capital; you may need to buy furniture and rent a storage space or warehouse to store your staging inventory.  You can start with a house worth of furniture and buy more as you get more business.  Furniture rental is an option for the vacant staging business model, but you will need to buy all the decorative accessories you can rent to the client as part of your services. Your initial startup investment can be as low as $5,000 to procure small furnishing, decorative accessories, professional website setup, and initial marketing.  You may be able to carve out temporary storage for the decorative items in your home, so you don't have to pay for storage until you start making money.

How does the recent shift in the real estate market affect home staging as a business

Real estate, by nature, is and will continue to be a cyclical market. Statistics show that home staging is a proven marketing tool for selling a house. 

 

In any market condition, sellers still need to sell quickly and for as much money as possible, so as long as people are buying and selling homes, there will continue to be a need for staging as a means of marketing homes, regardless of market shifts. 
 

Studies show that 90% of home buyers cannot visualize how to furnish an empty home.  Staging provides the visual to help them see themselves living in the home and propel them to make an offer. Home buyers are more discriminating, now wanting more for their money; staging gives them the visual that propels them to make an offer.

How quickly will I start making money?

This is not a get-rich-quick kind of business, and real estate is a cyclical market, so be sure to have 3-6 months of savings you can live on or another job that pays the bills while you ramp up. 

 

Home staging is no different from any other business; your success and how soon you start making money will depend on how much time you dedicate to the business and how you consistently apply the marketing techniques you will learn in this course.

 

We will show you how and where to land your first project, and if you are ready to work hard, you will have tremendous rewards. 

Don't see an answer to your questions?

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Thank you for being a part of the community, we appreciate your help!

Become a HOME STAGING PRO

Design the  life you want

Gain the confidence you need to ask for and

get paid what you're worth!​

INSTANT ACCESS

UNLIMITED REPLAYS

ONE TIME PAYMENT

12 monthly payments

INSTANT ACCESS

UNLIMITED REPLAYS

30-DAY MONEY-BACK GUARANTEE

Educating yourself is the only investment that will not lose value.​

YOU CAN'T AFFORD TO DELAY  YOUR DREAMS

​

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