Launch your home staging business with clarity. Learn how to find clients, set smart pricing, pick a profitable niche, and market yourself with strategies that work.
How can I start a home staging business without a warehouse of furniture?
You don’t need a warehouse to get started. Many successful stagers begin by offering consultations, styling occupied homes, or partnering with furniture rental companies. Clients hire you for your expertise, not your inventory.
Download the Free Startup Guide here.
How do I get my first home staging clients?
Clients don’t come from ads — they come from trust and visibility. Focus on real estate agents who need staged homes to sell faster and show better.
Grab the Free Open House Marketing Guide here
How do I figure out what to charge for home staging?
Pricing without a real plan leads to frustration and burnout. Your rates should cover your time, your expertise, any rentals, and allow for real profit — not just cover costs.
Download the Free Home Staging Pricing Formula
How important is SEO if I want my staging business to grow?
If your business isn’t showing up online, you’re invisible to potential clients. Smart SEO — using keywords like ‘home staging services near me,’ building a Google Business Profile, posting project photos, and collecting reviews — keeps your business visible while you’re busy staging.
What’s the best niche for a home stager?
Trying to be everything to everyone slows your growth. Choosing a niche — vacant homes, occupied staging, model homes, luxury listings, or Airbnb setups — makes marketing easier and positions you as a trusted expert.
Watch the Free YouTube Video on Choosing Your Home Staging Niche
Where to Go Next
Download the Free Startup Guide here.
Grab the Free Open House Marketing Guide here