Meet Joké Durojaiye: Home Staging Expert & Business Mentor
Helping Home Stagers & Creative Entrepreneurs Build Profitable Businesses

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About Me
Hi, I’m Joké Durojaiye, a business mentor, home staging coach, and serial entrepreneur with over 20 years of experience in real estate and business management.
As the CEO of Genesis Home Staging, Founder of The Business of Home Staging, and Host of the Creative Business Mindset Podcast, my passion is helping home stagers and creative entrepreneurs turn their talent into thriving, scalable businesses—without wasting time, money, or energy on things that don’t work.
My Journey
Starting my home staging business was like putting together a puzzle with missing pieces. After getting my certification, I learned that success takes more than just staging skills.
Through hard work and a lot of lessons learned, I made six figures in my first year and tripled that in my third year and have been growing more than 100% year after year
Now, I share these tested methods with others. No more guessing. No more costly trial and error.


Why I Do This
Every day, I see creative people struggle with the business side of staging. They have amazing talent but need help with:
My mission is simple: help you turn your creativity into a thriving business, without the stress and confusion I faced when starting out.
Current Roles:
Teaching & Speaking:
My Approach to Business
Growing up in Nigeria, my mom taught me a valuable lesson: knowledge everything we have been given is not meant for us to keep to ourselves but to be shared for the benefit of others. This shapes everything I do. My focus is helping you:
